April 1980 (1978)
Buck Rogers in the 25th Century #7
You knew it had to happen sooner or later, so here they are – Sea-Monkeys! (As a professional grammar nerd, I just want to state that I have no idea why that’s hyphenated, but since that’s how it is in the ad, that’s what I’m going with.) If you asked any random smattering of people to name a product advertised in classic comics, Sea-Monkeys would undoubtedly be the #1 answer! (Hey, are you thinking what I’m thinking? Comic book-themed Family Feud! Or better yet, comic book AD-themed Family Feud! Quick, someone get Richard Dawson on the phone! Wait, he did? In 2012? Oh, nevermind, I guess…)
Just look at how happy and friendly they are! But wait a minute – “Caricatures shown not intended to represent Artemia”?? I wonder just how much disappointment had to happen before they finally added that disclaimer.
Even though this was published in 1980, you’ll notice that the copyright on this ad is from 1978 – I guess a classic never goes out of style!