The Nitty GRITty Side of Comic Book Ads

April 1980

Buck Rogers in the 25th Century #7

Here’s something you don’t see anymore – ads trying to get kids to sell stuff. GRIT, a newspaper, was probably the most well known (and most widely advertised) of these.

1980-04_GRIT_P

I love how this one plays on kids’ disappointment over having no money – somehow I don’t think that selling a handful of newspapers to family and neighbors (who are only buying it because they feel sorry for you, because really, why would someone buy GRIT when they could just buy their own local newspaper?) is going to make a big financial impact.

And another thing – why do you have to indicate gender when signing up for this? Does is have an effect on how you sell newspapers? Do they send the girls copies of MS. GRIT to sell??

 

(And if you want to see another example of GRIT, check out this ad from 1972!)

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3 thoughts on “The Nitty GRITty Side of Comic Book Ads

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