Gimme Some Gimmicks!

August 1979

Shogun Warriors #7

It’s the Fun Factory again! We’ve seen these guys before in 1978 and 1980, and they’re (mostly) still up to their same old tricks!


I would love to see statistics from this place – what were their biggest sellers, vs. what products were duds?

One thing that I find interesting is the fact that it says “OFFER VALID UNTIL AUGUST 1986” – that’s seven years from the time this was printed! Considering that a lot of these items went up in price by the very next year, it would be worth it to dig around for an older comic!

Apparently Amusing

January 1978

The Secret Society of Super-Villains #12

Here we’ve got another installment from our friends at Fun Factory (see a 1980 ad from them here). In this ad they have fewer items, but devote more space to each one.


On the pocket spy scope, the lens is “optimally ground to view ever detail” – I always get a kick out of finding typos in printed material (I’m an editor by trade, so spotting errors is what I do), but I find it especially funny that this is in a sentence talking about detail! I also love that it’s “Great for watching sports, girls, counter spying” … so, it’s great for being a stalker, then?

On the X-Ray Specs, I like that they put the disclaimer-esque “Apparently” in front of the “see thru” bit – they never said you could actually see through stuff, so no complaining when it doesn’t work! Also, “Apparently see thru bones”? Aren’t bones the one part you’re supposed to see (not see through) with X-rays?


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