Gimme Some Gimmicks!

August 1979

Shogun Warriors #7

It’s the Fun Factory again! We’ve seen these guys before in 1978 and 1980, and they’re (mostly) still up to their same old tricks!

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I would love to see statistics from this place – what were their biggest sellers, vs. what products were duds?

One thing that I find interesting is the fact that it says “OFFER VALID UNTIL AUGUST 1986” – that’s seven years from the time this was printed! Considering that a lot of these items went up in price by the very next year, it would be worth it to dig around for an older comic!

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Apparently Amusing

January 1978

The Secret Society of Super-Villains #12

Here we’ve got another installment from our friends at Fun Factory (see a 1980 ad from them here). In this ad they have fewer items, but devote more space to each one.

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On the pocket spy scope, the lens is “optimally ground to view ever detail” – I always get a kick out of finding typos in printed material (I’m an editor by trade, so spotting errors is what I do), but I find it especially funny that this is in a sentence talking about detail! I also love that it’s “Great for watching sports, girls, counter spying” … so, it’s great for being a stalker, then?

On the X-Ray Specs, I like that they put the disclaimer-esque “Apparently” in front of the “see thru” bit – they never said you could actually see through stuff, so no complaining when it doesn’t work! Also, “Apparently see thru bones”? Aren’t bones the one part you’re supposed to see (not see through) with X-rays?

 

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Stamp of Approval

September 1963

X-Men #1

Stamp collecting must’ve been big in the ’60s – on this page of classifieds the entire first column is stamps, most of the second column is stamps, and there’s even one in the third column!

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Something I’m wondering about – “approvals” – anyone know what this refers to? It’s in most of the stamp ads – “10¢ to approval buyers,” “Write today for approvals,” “10¢ to approval applicants.” Any ideas, guys?

Anyway, the thing I find most intriguing in this ad is the personal radio – “no need for batteries or tubes – no need for electric ‘plug-in’ either – diode eliminates them all forever” – well, the diode needs to get power somehow, right? If it doesn’t use batteries and doesn’t plug in, then what is it – hand crank or something?

 

Do you enjoy reading Comic Book Ads? If so, please consider supporting me by clicking here for my Amazon link – I’ll get a percentage from everything you order! Thanks!

Head of the Class

March 1985

G.I. Joe #33

Time for more classifieds – another grab bag of randomness! As always, we’ve got lots and lots of comics for sale, with a few other things thrown in too.

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My favorite things here? 1) The fact that they’re advertising a hypnosis program as a “mental survival kit,” and 2) The disclaimer on the brass knuckle belt buckle: “Novelty purposes only – not intended for other uses.” 😉

Be POPULAR and WANTED!

September 1963

X-Men #1

Do you want the power to influence others and bend them to your will? If so, this is your lucky day, because apparently the solution is only $1.98!

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Look, guys, you can hypnotize beautiful women! Just imagine the possibilities! But don’t worry, ladies – the order form has a checkbox saying “I agree that I will not use this power for other than proper use” – so no need to worry about date rape here!  (On second thought, maybe that checkbox determines whether they send you the regular version or (if the box isn’t checked) the supervillain version of the book.)