Oh Yeaahh! It’s Kool-Aid Man!

December 1983

Star Wars: Return of the Jedi #3

I love it when advertising crosses mediums and takes on a life of its own, and here’s a fantastic example of that: the Kool-Aid Man Video Game! Kool-Aid Man, the character designed to advertise packets of flavored drink mix to kids, now has his very own video game! So, in a way, this ad is kind of meta – Kool-Aid Man started as an advertisement, and now this is an ad for Kool-Aid Man! Awesome!


This was available for both the Atari 2600 and Intellivision. From what I understand, the Intellivision version was vastly superior (as was the case with most games available on both platforms at the time), but you can try out the Atari version here! It took me a bit to figure it out, but it turns out that you need to get the guys who are using straws to drink the water, while avoiding the other guys (and also avoiding the ceiling and floor). Once I figured out what I was doing, I got 6,300 – how about you?


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