Just in Time for Christmas! …Or Not.

January 1978

The Secret Society of Super-Villains #12

I almost forgot to post this one, but I think that a few days after Christmas is still OK, right?

So here we’ve got the “All-new! Jam-packed holiday edition!” of Rudolph the Red-Nosed Reindeer! (Hmm… does that mean there’s also a non-holiday edition where Rudolph just does regular day-to-day stuff?)

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We’ve also got “The battle you never thought you’d see!” – Superman vs. Wonder Woman! OK, I’m going to go ahead and take a wild stab at this and guess that they start out fighting because of some misunderstanding, and then once they realize that, they actually team up to fight evil – am I right?? Well, no matter what this comic is like, at least it’s got to be better than Batman vs. Superman (“MARTHA!!!!!”)!

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I’m Happy to Help Heroes!

January 1978

The Secret Society of Super-Villains #12

Yes! I’ll take all of it, please!!! Here we’ve got vintage ’70s DC action figures, along with a Barbie-style Wonder Woman doll, the four story Wayne Foundation, and the Batmobile with an exploding bridge! That’s a whole lot of fun and excitement packed into this page!

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I seem to remember, as a kid, there being a Barbie mansion that looked suspiciously similar to the Wayne Foundation pictured here – what do you wanna bet they just took the same toy and gave it a new cardboard backdrop?!

I’m guessing that a lot of you don’t recognize Isis, since she’s not a major DC character like most of the others. Well, a few years ago I stumbled across her TV show while flipping through the channels. My first thought was, “Wow, this is a total rip-off of Wonder Woman!” But it turns out that Isis was actually on TV first!

 

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You Can Subscribe… Just Not to This

January 1978

The Secret Society of Super-Villains #12

Yes, you can subscribe to your favorite DC comics! …But just not this one. At first I thought I must’ve just missed it in the listing, but no – Power Girl, the title that Superman himself is showing off here, is not on the list of available titles!

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This ad appeared not long before the “DC implosion,” where they canceled about 40% of their titles. In fact, here Amazing World of DC Comics is advertising issue #16 – well, #17 was the last ever published!

Also, this is the first time I’m noticing a subscription price that’s actually higher than the cover price!

 

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More Coastal Comics

January 1998

Thunderbolts #10

Yeah, I know ads like this aren’t super exciting, but I’m a historian and a completist, so I feel compelled to share all the ads from the books I’ve scanned.

Anyway, here we’re visiting East Coast Comics again, almost a decade after the last ad I published from them. And I thought I had a lot of tags last time – well, I think I broke my record again, because in addition to all the regular series, they also listed all sorts of limited series and special sets!

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I’m sure a lot of these titles can be found in quarter bins today, but I wonder just how many of them have skyrocked in value.

 

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Super Hero Time Machine!

January 1978

The Secret Society of Super-Villains #12

A Super Hero Time Machine?! Sign me up! Oh, wait, it’s just a wristwatch – still cool, but not quite as impressive. I find it interesting that Spider-Man is included here, since all the other characters are DC (and this is in a DC book).

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I thought the prices seemed kind of steep, especially for a comic book of this time: $19.95 and $23.95. I would’ve expected about $5-$10 for something like this back then. So just out of curiosity I looked up a historical currency converter, and it told me that $20 back then would be the equivalent of $80 today! I thought that was way too much and had to be wrong, but upon checking a few others, the answers were pretty consistently around $75-$80! So these were some pretty high ticket items! It makes me wonder how many people actually bought them.

 

Do you enjoy reading Comic Book Ads? If so, please consider supporting me by clicking here for my Amazon link – I’ll get a percentage from everything you order! Thanks!

You’re a Wonder, Lynda Carter!

January 1978

Secret Society of Super-Villains #12

It’s the hottest stars of the late ’70s: Lynda Carter, Farrah Fawcett-Majors, Starsky & Hutch, and Rocky!

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I find it odd that for Starsky & Hutch and Rocky they use the character names, while Lynda Carter is just herself rather than Wonder Woman. And in a crossover note – did you know that Lynda Carter actually guest starred in Starsky & Hutch? Yep, it was a two-part episode in 1976! Unfortunately, she didn’t play Wonder Woman in it, though.

I Don’t Think Whiz Comics Would Go Over as Well Today

February 1976

Claw The Unconquered #5

Comics! And lots of them! But rather than subscriptions, here we’ve got reprints and collections of some of the biggest, most influential characters of all time!

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I would certainly pick up most of these if I found them in the quarter bin… except for the Bible one, that is… unless it had some fantastic ads!